Most downloaded apps: the latest ranking

It seems like a century since Facebook dominated the rankings of the most downloaded apps in the world: in September Zuckerberg's creature was once again surpassed by TikTok

TikTok has taken a liking to it and is still, even in September, the most downloaded app in the world according to data collected by Sensor Tower, one of the largest global companies involved in the analysis of the app market and online platforms. The Chinese social network of short videos has been pushed mainly by iOS users, while Facebook and Instagram are still holding their own on Android.

There is obviously no story, however, in China where TikTok plays at home and is consistently the most downloaded app of all, for several months now. Tuttavia, dai dati di Sensor Tower emerge un quadro che dovrebbe fare seriamente preoccupare il gruppo Facebook: a settembre il 16% delle installazioni di TikTok è avvenuto in Cina (dove l’app si chiama Douyin), ma il 12% è avvenuto negli Stati Uniti. TikTok, quindi, viaggia spedita verso il sorpasso di Facebook anche negli smartphone degli americani. Confermato anche a settembre, invece, il dominio generale delle app di social network e chat, la sempre buona presenza in classifica di Spotify e tre app “sorpresa“: National Anti-Fraud Center, Meesho e Share VPN.

Le app più scaricate di settembre 2021

Prima di analizzare i dati, mostriamoli. Ecco le app più scaricate secondo Sensor Tower, divise per download complessivi, su iOS e su Android:

-Classifica globale

  1. TikTok
  2. Facebook
  3. Instagram
  4. WhatsApp
  5. Messenger
  6. Snapchat
  7. Telegram
  8. Zoom
  9. Spotify
  10. Share VPN

-Classifica iOS

  1. TikTok
  2. National Anti-Fraud Center
  3. YouTube
  4. WhatsApp
  5. Instagram
  6. Facebook
  7. Google Maps
  8. Zoom
  9. Gmail
  10. Messenger

-Classifica Android

  1. Facebook
  2. Instagram
  3. TikTok
  4. Messenger
  5. WhatsApp
  6. Snapchat
  7. Share VPN
  8. Telegram
  9. Meesho
  10. Spotify

App più scaricate: chi vince e chi perde

E’ chiaro, da queste tre classifiche, che c’è un solo vincitore: TikTok. L’app cinese è terza per download dal Play Store ma prima su App Store e a livello globale. E, per di più, è in forte crescita da svariati mesi.

Interessante la seconda posizione, su Apple App Store, dell’app National Anti-Fraud Center: si tratta di una app sviluppata dal Governo cinese per filtrare le chiamate spam e i tentativi di phishing. The fact that it is the second most downloaded iOS app says a lot about how much China affects the app market today.

Still on the App Store, then, the installations of Google Maps, which many iOS users prefer by far to Apple Maps, always make us smile. On Google's Play Store, and globally, Share VPN, an app that installs a free VPN on your smartphone, is on the rise: this growth indicates that many users are starting to understand how important security and privacy are when browsing online.

Also very interesting is Meesho, an Indian e-commerce that shows how India is the other big emerging market for apps and, in general, all technology.