Twitter updates by releasing Fleet, timed Tweets that disappear after 24 hours. Here's how they work
In the beginning it was Snapchat, then came Instagram, followed immediately by Facebook and WhatsApp. Now it's the turn of Twitter. What are we talking about? The arrival on the microblogging site of the "Stories", one of the features most used by social users around the world. Stories have the peculiarity of disappearing 24 hours after publication and are used to share small daily moments with friends.
A successful feature, first introduced by Snapchat and immediately taken up by its natural competitors, revised and readapted. Could Twitter have been exempt from making a similar function available to its fans? No, also because the social network is not doing very well compared to its competitors and any action to wake up the twitter from the torpor is a good thing. The feature is called Fleet and will work more or less like the Stories on other social networks: the tweet will be placed at the top of the home page and will disappear after 24 hours.
Twitter: stories are called "Fleet"
It was Kayvon Beykpour, product lead of Twitter, to announce the news. Twitter is currently testing Fleet in Brazil and if all goes well the feature will arrive for everyone. This new feature will introduce the ability to create timed tweets lasting 24 hours. Texts, images, videos that will remain visible for only 24 hours and to which followers will be able to interact through response messages, emoji or Direct Message. The "Fleet" will be displayed on the main screen of Twitter with the now classic circular profile images characterized by the colored outline.
Twitter: changes coming
While Twitter CEO Jack Dorsey continues to be put under pressure by its shareholders who demand a change, the endorsement of Elon Musk was not enough, who, through a tweet showed his solidarity with his friend, Twitter tries to change. Not only the introduction of stories called "Fleet", Twitter has given way to the possibility of streaming local news on its platform. The news window will appear alongside users' news streams, coinciding with important news events. The new feature has been activated in the United States and it is not yet known if it will be adopted in other countries around the world. Twitter intends to get back on its feet by shaking off a rather negative period, especially on the revenue side. Will the introduction of these new features be a turning point? We'll see, in the meantime we'll continue to keep you updated.