ZOZOSUIT: 3D virtual fitting room to measure your clothes with an App

An app to measure our bodies, create a digital avatar of ourselves and buy only clothes that fit our measurements, here's how it works

What's the dream of all great fashion and accessories enthusiasts? That's right, to have products made to measure. How many times, making an online purchase, when the package arrived at home we were disappointed because the shirt or skirt ordered had a different fit or was too big for our body.

Thanks to ZozoSuit these problems are a thing of the past. Taking advantage of virtual reality, ZozoSuit allows us to measure our bodies and create a virtual avatar with our exact measurements. In practice it will be like having a virtual 3D fitting room within reach of your smartphone. Once we have finished the avatar creation phase we can access the products suitable for our measures and buy them. Thus avoiding unpleasant surprises when we go to measure the garments purchased online. At the moment the service is available in 72 countries after being launched for the first time in Japan. The application to measure our body in 3D works on both Android and iOS devices.

How the ZozoSuit app works

Using ZozoSuit to buy only accessories and clothes perfect for our fit is really simple. How? First, we should order a ZozoSuit, designed by the Berlin-based startup to take our body measurements from our smartphone camera. Once we receive it, we can download the app and follow the on-screen directions to create our virtual avatar. Once this phase is over, we can start ordering the garments in Zozo's store and wait for them to arrive at home. The clothes (T-shirts, shirts, jeans and other garments) will be made especially for us, following the indications collected by the app thanks to the ZozoSuit and augmented reality algorithms.