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Reading newsletters via WhatsApp - news on your mobile

When you think of WhatsApp, you don't usually think of newsletters. However, many news sites or companies like Deutsch Bahn now use the messenger as a marketing medium to send news in real time. The newsletter is sent using the integrated broadcast function.

Subscribing to WhatsApp newsletters - how it works

Subscribing to a WhatsApp newsletter always works according to the same principle.
  1. Go to the website of the news outlet or company from which you want to receive the newsletter.
  2. Then navigate there to the appropriate registration page.
  3. As a rule, you must enter your cell phone number here.
  4. You will then receive a number that you must add to your contacts on your smartphone.
  5. To activate the newsletter, you only need to send a message with the registration word to the newly saved number.
After successful activation, you will usually receive a message with the code words, through which you can pause the messaging service or unsubscribe altogether.

Alternatives to the WhatsApp newsletter

Subscribe to a newsletter via WhatsApp, you can not avoid giving your cell phone number. If you don't want to do that, you have no choice but to stick with traditional newsletters via email or RSS feed. Or you may be lucky and another alternative to WhatsApp is offered. For example, some companies also offer a Facebook Messenger newsletter.

By Schmitt

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