What is Too Good To Go? We explain the concept

Too Good To Go aims to effectively combat food waste. We explain the principle, who is already taking part and why the concept could be important for the future.

Too good to throw away: Too Good To Go is to be understood absolutely literally.

Food waste in Western industrialized countries is not an entirely new issue. However, digitization offers more and more opportunities to do something about it.

Too Good To Go: Keeping good food from being thrown away

Whether in supermarkets or restaurants, much of what was not sold during the day ends up in the trash in the evening. This often involves good food that is still perfectly fit for consumption. This is where Too Good To Go comes into play:

• With the app you can see daily which of the participating stores put their leftovers on sale in the evening.
• These are even offered at heavily discounted prices.
• The list of participating stores is long and continues to grow, starting with Starbucks and Nordsee to Alnatura to REWE and EDEKA.
• This results in a large selection for app users. It should be noted that the assortments are limited - early timing is therefore advisable.

Since the principle is well received and is gaining strong awareness, most boxes are quickly sold out. What can be annoying for the individual user is overall a positive sign, as it means that as little food as possible is thrown away.If you want to try the service yourself, you can find the Android app here and the iOS app here.