What is Avaaz? We explain the online movement

Political activism has a wider reach than ever, thanks to the Internet. Among the most prominent names in this field is Avaaz. Our guide explains the movement's name, purpose and background.

Worldwide fame: Avaaz calls itself a campaign network.

The word Avaaz is derived from Persian - where it means "voice" or "song." The message behind it is clear: Avaaz wants to speak up loud and clear for a wide variety of causes.

What is Avaaz and how does it work?

Avaaz was founded in 2007 by scientist Ricken Patel.

• Since then, the movement has been able to grow steadily and reach several million people. This is done in the form of campaigns, which are disseminated by mail, among other things.
• That is why we talk about cyberactivism. The goal is always to collect votes (and donations) for a good cause.
• The thematic field of Avaaz is broad: Nowadays typical topics such as environmental protection, human rights and sustainability are represented in various facets.
• Meanwhile, it is also possible to start your own petitions on the site.

While the political orientation of the movement is clearly defined: Avaaz is assigned to the left-liberal spectrum, the calls and actions are consequently directed primarily against conservative and / or right-wing politicians and groups. The official web address is avaaz.org, there is also the registration to the movement possible.