Reddit: User Numbers and Other Interesting Statistics

Is Reddit just getting more popular by feel, or can its growth be proven with numbers? Thanks to recent statistics, there's a clear answer to that question. Read everything you need to know about Reddit user numbers and more.

Global reach: Reddit is growing rapidly - and 2019 was a particularly strong year.

Reddit is no longer an unknown name in Germany, but is far behind Facebook, Instagram and Co. However, the trend is pointing steeply upwards.

Reddit: User figures and statistics from 2019

In December 2019, Reddit published its annual review. The official post can be found here, and the following is a compact summary of the most important figures:

• In 2019, Reddit recorded 430 million monthly active users. This represents an increase of 30 percent over the previous year (2018).
• These created 199 million posts and 1.7 billion comments.
• The increase in comments made was similarly high (37 percent).
• A total of a full 32 billion upvotes were awarded in 2019. The year before it was 29 billion.
• After all, 3 percent of the traffic comes from Germany. The Federal Republic thus makes it to fifth place in terms of Reddit activity.

As a result of these enormous growth rates, Reddit is becoming increasingly relevant for companies as an advertising platform. This is not only in the form of advertising banners, but also as a real activity with its own subreddits, in which the company communicates with Redditors. This is particularly noticeable in the lifestyle sector, but other industries are also discovering the platform for themselves.