TikTok characters - what's behind them?

The successful company from China, founded in 2016, is now one of the largest social media platforms in the world. Almost everyone is familiar with the tech giant's striking logo, but few know what exactly lies behind it. The TikTok sign is reflected in the app's main focus: music.

What the TikTok sign means

Because recording and posting short music videos is one of the most popular activities on TikTok, the company's logo is also based on this.

• The logo of TikTok namely represents an eighth note.
• Because the sign appears in three colors, it makes a stereoscopic impression. Therefore, many users think that you have to look at the TikTok logo with 3-D glasses, but this is not true.
• The designers' intention was rather to create a tremolo effect, a trembling sound created by a repeating note.
• Not for nothing does the app also bear the nickname "Douyin" in its home country of China, which means something like "shaking music."

This is behind the colors of the TikTok sign

The choice of colors for the logo of the free app aims to create as strong a "shaking effect" as possible. The main color, black, is complemented by a slightly left-shifted TikTok sign in turquoise and a slightly right-shifted sign in a purple shade of red. The result is a visual effect reminiscent of the shaking of the logo in an electromagnetic field.