Verifying your Facebook page - how to do it

For both companies and public figures, verification on Facebook is advisable, because this way not only authentic pages but also copies are immediately recognizable as such. Facebook assigns two different types of verification banners, a blue one and a gray one.

What you need to know about Facebook's verification banners

The blue icon with a white check mark on Facebook is for public figures, media companies and brands. The gray icon on a white background stands for businesses and organizations.Only as an administrator of a page you can request its verification on Facebook and thus the gray verification banner. Furthermore, a profile picture and a title picture for the page are required. For the actual verification process, Facebook also requires an officially registered and reachable phone number of the company or, alternatively, a business document, such as an invoice. Facebook states that it will only use the information during the verification process.

Step-by-step instructions for Facebook verification

1. Go to the page's settings menu.
2. Under the "General" item, you will find the "Page Confirmation".
3. Click on "Confirm this page", then on "Let's go". Follow the further instructions to apply for verification.
4. Use the Security Center with Facebook for Business, then click "Start Verification" under "Company Verification".
5. Again, enter all the required company details. Also, the appropriate category and other information, such as the phone number, are necessary.
6. You will then receive a confirmation code via SMS or email. For an already verified domain, you can also choose "Use domain confirmation".
7. After you have entered the confirmation code, you can "send" the application.