With Honor 6X, Huawei aims to conquer the consumer market

Medium-high range device, should allow the Chinese company to position itself in a highly competitive market segment

That Huawei intends to recover the ground that divides it from Samsung and Apple and become the first smartphone manufacturer in the world is nothing new. For this reason, the Chinese, currently third in the ranking according to the latest IDC report, are preparing a commercial campaign of all respect.

Just take a look at the list of the latest devices launched (Huawei Nova and Huawei Nova Plus just to name two) and those in the launch pipeline (Huawei Mate 9, top of the range ready to challenge iPhone 7 and iPhone 7 Plus) to understand that the Chinese manufacturer wants to "play" in a rather aggressive way. A fargli da spalla in questa “campagna d’autunno” troviamo anche Honor, brand “economico” di Huawei apprezzato per la buona fattura degli smartphone e per l’ottimo rapporto qualità/prezzo. Una fama confermata anche con l’Honor 6X, dispositivo di fascia medio alta che dovrebbe esordire in Cina nella seconda metà di ottobre 2016.

Caratteristiche Honor 6X

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Honor 6x

Le indiscrezioni che arrivano dalla Cina (Huawei ha già ottenuto l’ok dalla TENAA, commissione che si occupa di certificare i device pronti a essere immessi sul mercato) parlano di un dispositivo con specifiche tecniche da fascia medio-alta del settore (il top di gamma è l’Honor 8, uscito a inizio settembre 2016). Sotto il display da 5,5 pollici (probabilmente con risoluzione FullHD) trovano spazio il SoC Kirin 650, 3 GB di RAM e 32 GB di spazio d’archiviazione. The Honor 6X, like its predecessor, will be able to support two SIMs, will offer LTE connectivity, while the rear will house both the fingerprint reader and a dual-sensor camera (the main 12-megapixel, the secondary, it seems, just 2 megapixels).

Honor 6X release date

At the moment, only the Chinese presentation date of the latest Honor is known. The device is expected to be unveiled during a press event on October 18 and be immediately available both online and in physical stores. The launch date in Europe and the United States, however, is not yet known, as well as remains shrouded in mystery the price Honor 6X.