YouTube: Become a channel member - all info on the topic

YouTube channels now offer their fans the opportunity to become members. We explain what's behind it, which channels it applies to, and what the benefits are for both sides.

For premium fans: some channels offer the option to become a member.

YouTube content is usually not paid for, as monetization is done through advertising. However, there are now new models with which fixed income is possible.

YouTube: Become a member and receive benefits

The possibility of membership must have been activated by the channel owner. Consequently, you will by no means see the "Become a member" button next to the "Subscribe" button on all channels.

• Memberships are another source of income for channel owners.
• Fans of a channel pay 4.99 euros per month for the basic membership. Some channels also offer a subscription for 9.99 euros per month, more features are then included.
• In return, you receive several benefits, such as special emojis. In addition, your membership status is visible when commenting on the channel. The details vary depending on the channel, there is exact info in each case when you call "Become a member".

It is thus another form of support, and by subscription. The channel operator receives 70 percent of sales through members. Mitgliedschaften sind folglich eine Ergänzung zu Werbeeinblendungen, die bislang einen Großteil aller YouTuber-Einnahmen ausmachen.