The U.S. company has launched for the Coca-Cola Summer Love the first bottle that takes selfies. For the moment, it is only available in Israel
Now that summer is over and it is impossible to take pictures lying on the beach, Coca Cola has decided to create a bottle that takes selfies. A very particular invention of the Atlanta company that allows users to share with their friends the moments spent drinking the famous carbonated beverage.
The idea of the "selfie bottle" is of the creative agency Gefen Team that helped the U.S. company in the preparation of the advertising campaign of Coca-Cola Summer Love, outdoor event that ends the Israeli summer. In fact, at the moment the special bottle will only be available in Israel, but it cannot be excluded that Coca Cola will launch the camera in Italy next year, during the Coca Cola Summer Festival in 2017. A very particular invention that of the company of Atlanta that puts together two passions very common in the young people: the soda and the selfie.
How the selfie bottle works
The machine created by Coca Cola has the same shape of a bottle of the carbonated drink with the addition at the end of a small camera that automatically takes pictures every time the device reaches an inclination of seventy degrees, that is the angle at which most people drink Coke from the bottle. The machine also has a button that allows you to instantly share the image on your social profiles: Facebook, Instagram and Snapchat. Grazie alla selfie bottle tutti i partecipanti al festival saranno più attivi e potranno condividere con i propri amici i momenti più belli della giornata.
Le app per i selfie
La base, dunque, sarà disponibile (almeno queste le intenzioni iniziali di Coca Cola) solo in Israele. Se vi chiedete come scattare il selfie perfetto, nessun timore: sarete in grado di farlo anche senza la selfie bottlein mano. Basterà scaricare una delle app presenti nella nostra gallery: clicca sulla foto e scopri come fare dei buoni selfie e conquistare nuovi follower su Instagram.
Fonte foto: Freepik.com/Teksomolika
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